With the aim to provide knowledge & training about the latest Digital modes of marketing & their important uses, a three days workshop by Mr. Shanky Bansal Director, Click Multimedia and Data Analytics Pvt.Ltd.from 12 March – 14th March 2019 on “Digital Marketing” has been organized in School of Management studies, Baddi University. About 90 Students of MBA participated in this workshop and learnt about how they can use social media in marketing and Branding of Individual & business.

During these three days, many new things like Search engine optimization SEO, social media marketing SMM etc. has been covered. Students were very excited about this workshop and also shown their great interest during the session. Students have gained knowledge on how they can promote themselves and business on social media like Facebook, Instagram, Linkedin, Twitter etc. and how they can increase the rating of their pages, posts on these platforms to make them visible to the large audience.

At the last day (14 March 2019) a final online test been held on Digital sale. The student went through the test and obtained Google Certification. Teaching, discussion & querry about the subject were also the part of this enlightening session. Workshop was very helpful to enhance their knowledge, skill of marketing & to make a bright future in digital Marketing.